Tell your friends about this item:
Industrial Marketing Thomas Fotiadis
Industrial Marketing
Thomas Fotiadis
An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR.
360 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 19, 2022 |
| ISBN13 | 9781529778533 |
| Publishers | SAGE Publications Ltd |
| Pages | 400 |
| Dimensions | 185 × 232 × 27 mm · 722 g |
| Language | English |