Industrial Marketing - Thomas Fotiadis - Books - SAGE Publications Ltd - 9781529778533 - December 19, 2022
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Industrial Marketing

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Íkr 19,759
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An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR.


360 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 19, 2022
ISBN13 9781529778533
Publishers SAGE Publications Ltd
Pages 400
Dimensions 185 × 232 × 27 mm   ·   722 g
Language English  

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