The Ultimate Competitive Advantage - Secrets of Continually Developing a More Profitable Business Model - Mitchel - Books - Berrett-Koehler - 9781576751671 - March 1, 2003
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The Ultimate Competitive Advantage - Secrets of Continually Developing a More Profitable Business Model

Mitchel

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The Ultimate Competitive Advantage - Secrets of Continually Developing a More Profitable Business Model

Authors Donald Mitchell and Carol Coles conducted a ten-year study of companies that had grown the fastest over a three-year period. Their research reveals that while unsuccessful companies doggedly apply outdated business models, the successful ones improve their models every two to four years.

315 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 1, 2003
ISBN13 9781576751671
Publishers Berrett-Koehler
Pages 336
Dimensions 65 × 96 × 12 mm   ·   657 g
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