Consumer Psychology in Behavioral Perspective - Gordon Foxall - Books - Beard Books - 9781587982408 - December 1, 2004
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Gordon Foxall
Consumer Psychology in Behavioral Perspective

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This is a reprint of a formerly published book. It deals with the psychology and behavior that motivates people to make the purchase and consumer choices that they do. The book makes a major new contribution to our understanding of consumer decision-making.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 1, 2004
ISBN13 9781587982408
Publishers Beard Books
Pages 244
Dimensions 138 × 16 × 213 mm   ·   335 g
Language English  

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