Marketing Strategy in Play - Mark E. Hill - Books - Business Expert Press - 9781606491492 - June 15, 2010
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Marketing Strategy in Play

Mark E. Hill

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Marketing Strategy in Play

Suitable for serious practitioners interested in breaking from the familiar ways of doing things and in search of approaches to stimulate their own thinking that is effective for any organization large or small, this title explains marketing thinking and how to cultivate it, and the ways in which marketplace differences are created.

68 pages, b&w illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 15, 2010
ISBN13 9781606491492
Publishers Business Expert Press
Pages 68
Dimensions 153 × 229 × 4 mm   ·   117 g
Language English  
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