Tell your friends about this item:
Dictionary of Advertising and Marketing Concepts Arthur Asa Berger 1st edition
Do you have a profile? Log in
Get notified about new Arthur Asa Berger releases
Our customers say:
Add to your iMusic wish list
Dictionary of Advertising and Marketing Concepts
Arthur Asa Berger
In concise entries, this dictionary analyzes ideas and concepts about advertising and its social, economic, psychological and cultural significance.
160 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 31, 2013 |
| ISBN13 | 9781611329865 |
| Publishers | Left Coast Press Inc |
| Pages | 143 |
| Dimensions | 152 × 230 × 9 mm · 242 g |
| Language | English |
More by Arthur Asa Berger
Show all
![Cover for Arthur Asa Berger · Postmortem for a Postmodernist (Paperback Book) [1st edition] (1997)](https://imusic.b-cdn.net/images/item/original/110/9780761989110.jpg?arthur-asa-berger-1997-postmortem-for-a-postmodernist-paperback-book&class=scaled&v=1408588753)
![Cover for Arthur Asa Berger · Li'l Abner: A Study in American Satire (Paperback Book) [First edition] (1994)](https://imusic.b-cdn.net/images/item/original/139/9780878057139.jpg?arthur-asa-berger-1994-li-l-abner-a-study-in-american-satire-paperback-book&class=scaled&v=1409891021)
More from the same publisher
See all of Arthur Asa Berger ( e.g. Paperback Book , Hardcover Book and Book )