Hello, My Name Is Awesome: How to Create Brand Names That Stick - Alexandra Watkins - Books - Berrett-Koehler - 9781626561861 - September 15, 2014
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Alexandra Watkins
Hello, My Name Is Awesome: How to Create Brand Names That Stick

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In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone - even non-creative types - can create memorable and effective brand names. And you'll see dozens and dozens of eye-opening examples - the good, the bad, and the "so bad she gave them an award." Alexandra Watkins is not afraid to name names.

96 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 15, 2014
ISBN13 9781626561861
Publishers Berrett-Koehler
Pages 112
Dimensions 151 × 216 × 9 mm   ·   154 g

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