Tell your friends about this item:
The Media Business: It's Not a Charitable Function - A Guide to Sales Susan De Bonis
Price
Íkr 14,309
excl. VAT
Ordered from remote warehouse
Expected delivery Jul 14 - 28
Our customers say:
Add to your iMusic wish list
The Media Business: It's Not a Charitable Function - A Guide to Sales
Susan De Bonis
Introduces students to the business of media in all its forms - print, electronic, the Internet, and mobile. Readers will learn about prospective markets and audiences, the sales process, selling cross-platform, and calculating and closing the sale. The book closes with chapters on legal and ethical issues.
174 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 20, 2013 |
| ISBN13 | 9781626611429 |
| Publishers | Cognella, Inc |
| Pages | 174 |
| Dimensions | 152 × 229 × 250 mm · 317 g |
| Language | English |
![Cover for Jake Harwood · Understanding Communication and Aging: Developing Knowledge and Awareness (Paperback Book) [Third edition] (2023)](https://imusic.b-cdn.net/images/item/original/323/9798823303323.jpg?jake-harwood-2023-understanding-communication-and-aging-developing-knowledge-and-awareness-paperback-book&class=scaled&v=1713456965)
![Cover for Dona Jean Young · APA Essentials: Style, Formatting, and Grammar (Paperback Book) [Seventh edition] (2023)](https://imusic.b-cdn.net/images/item/original/556/9781793581556.jpg?dona-jean-young-2023-apa-essentials-style-formatting-and-grammar-paperback-book&class=scaled&v=1739915723)
![Cover for LR Griffin · Well Composed: A Guide to Effective Composition and Transformational Leadership (Paperback Book) [Revised First edition] (2022)](https://imusic.b-cdn.net/images/item/original/956/9781793538956.jpg?lr-griffin-2022-well-composed-a-guide-to-effective-composition-and-transformational-leadership-paperback-book&class=scaled&v=1671958948)
![Cover for Michael Bootsma · Comprehensive Business Law (Paperback Book) [3 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/428/9781793574428.jpg?michael-bootsma-2022-comprehensive-business-law-paperback-book&class=scaled&v=1684826225)
![Cover for Edward Neukrug · Counseling Theory and Practice (Paperback Book) [3 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/697/9781793567697.jpg?edward-neukrug-2022-counseling-theory-and-practice-paperback-book&class=scaled&v=1673797046)
![Cover for Sasha R. Ramlal · Literacy in Elementary Education, Grades 3-6 (Paperback Book) [2 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/061/9781793580061.jpg?sasha-r-ramlal-2022-literacy-in-elementary-education-grades-3-6-paperback-book&class=scaled&v=1692772967)
![Cover for Richard Ignace · Astro4U: An Introduction to the Science of the Cosmos (Paperback Book) [3 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/425/9781793520425.jpg?richard-ignace-2022-astro4u-an-introduction-to-the-science-of-the-cosmos-paperback-book&class=scaled&v=1693620332)
![Cover for Julie K. Abrahamson · Guided Inquiry Explorations into Organic and Biochemistry (Paperback Book) [2 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/083/9781793568083.jpg?julie-k-abrahamson-2022-guided-inquiry-explorations-into-organic-and-biochemistry-paperback-book&class=scaled&v=1693558307)
![Cover for Aniruddha Mitra · Introduction to Numerical Methods: Mathematical Techniques for Students in Engineering (Paperback Book) [2 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/937/9781793559937.jpg?aniruddha-mitra-2022-introduction-to-numerical-methods-mathematical-techniques-for-students-in-engineering-paperback-book&class=scaled&v=1693036913)
![Cover for Gilberto Soto · Teaching Music in the Multicultural Early Childhood Classroom (Paperback Book) [Revised First edition] (2022)](https://imusic.b-cdn.net/images/item/original/180/9781793520180.jpg?gilberto-soto-2022-teaching-music-in-the-multicultural-early-childhood-classroom-paperback-book&class=scaled&v=1693306568)
![Cover for Global Sustainability and Innovation (Paperback Book) [3 Revised edition] (2022)](https://imusic.b-cdn.net/images/item/original/387/9781793572387.jpg?2022-global-sustainability-and-innovation-paperback-book&class=scaled&v=1693375489)