Data-Driven Personas - Synthesis Lectures on Human-Centered Informatics - Bernard J. Jansen - Books - Morgan & Claypool Publishers - 9781636390703 - February 5, 2021
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Bernard J. Jansen
Data-Driven Personas - Synthesis Lectures on Human-Centered Informatics

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Traces the techniques that have enabled the development of data-driven personas and conceptually frames how one can leverage data-driven personas as tools for both empathizing with and understanding of users.

317 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 5, 2021
ISBN13 9781636390703
Publishers Morgan & Claypool Publishers
Pages 317
Dimensions 150 × 220 × 20 mm   ·   807 g

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