Tell your friends about this item:
Multichannel Retailing: A Review and Research Agenda - Foundations and Trends (R) in Marketing Huan Liu
Do you have a profile? Log in
Get notified about new Huan Liu releases
Add to your iMusic wish list
Multichannel Retailing: A Review and Research Agenda - Foundations and Trends (R) in Marketing
Huan Liu
Presents an overview of and draws conclusions from extant studies related to multichannel retailing. Academic interest in this topic has increased, with a number of new articles being published on this topic. An updated understanding of how retailers and consumers influence and interact with each other in multichannel retail contexts is required.
92 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 19, 2018 |
| ISBN13 | 9781680834949 |
| Publishers | now publishers Inc |
| Pages | 92 |
| Dimensions | 234 × 156 × 4 mm · 140 g |
| Language | English |
More by Huan Liu
Show allMore from the same publisher
See all of Huan Liu ( e.g. Paperback Book and Hardcover Book )