Green Consumerism: Perspectives, Sustainability, and Behavior - - Books - Apple Academic Press Inc. - 9781774631836 - March 31, 2021
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Green Consumerism: Perspectives, Sustainability, and Behavior 1st edition

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This new volume provides a holistic understanding the importance of promoting green products and discusses consumers’ buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives.

380 pages, 22 Illustrations, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 31, 2021
ISBN13 9781774631836
Publishers Apple Academic Press Inc.
Pages 380
Dimensions 150 × 220 × 10 mm   ·   453 g
Language English  
Editor Duhan, Punita
Editor Malyan, Ruchika Singh