Services Marketing and Customer Relationship Management - Dinesh Kumar - Books - Arcler Press - 9781774697320 - March 31, 2024
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Dinesh Kumar
Services Marketing and Customer Relationship Management

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CRM enables businesses to build lasting relationships with both new and existing customers, while optimizing corporate efficiency. This book explores the key concepts of customer relationship management and provides practical tools and techniques for managing customer relationships.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 31, 2024
ISBN13 9781774697320
Publishers Arcler Press
Pages 267
Dimensions 150 × 220 × 10 mm   ·   272 g

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