Tell your friends about this item:
New Perspectives in Luxury Branding - Emerald Gems Emerald Group Publishing Limited
Price
Íkr 11,989
excl. VAT
Ordered from remote warehouse
Expected delivery Jul 22 - 30
Get notified about new Emerald Group Publishing Limited releases
Our customers say:
Add to your iMusic wish list
New Perspectives in Luxury Branding - Emerald Gems
Emerald Group Publishing Limited
This collection of key articles offers insights across a range of sectors. Some of the things the book will explain include: - The influence of social media on the building of luxury brands - The effect of the consumption of counterfeit luxury goods on identity - The value of brand extension as a strategy in regards to luxury fashion brands
224 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 29, 2015 |
| ISBN13 | 9781785608636 |
| Publishers | Emerald Publishing Limited |
| Pages | 224 |
| Dimensions | 241 × 167 × 18 mm · 399 g |
| Language | English |
More by Emerald Group Publishing Limited
Show all
More from the same publisher
See all of Emerald Group Publishing Limited ( e.g. Paperback Book and Hardcover Book )