Employer Branding for the Hospitality and Tourism Industry: Finding and Keeping Talent - Gehrels, Dr Sjoerd (Stenden Hotel Management School, The Netherlands) - Books - Emerald Publishing Limited - 9781789730708 - July 10, 2019
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Gehrels, Dr Sjoerd (Stenden Hotel Management School, The Netherlands)
Employer Branding for the Hospitality and Tourism Industry: Finding and Keeping Talent

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This book explores the concept of Employer Branding (EB) as applied to the hospitality sector. Employer branding aims to assist businesses in becoming the employer of choice for potential employees. As such, the concept has potential to change classical approaches of managing people and to improve opinions on careers in the hospitality sector.

216 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 10, 2019
ISBN13 9781789730708
Publishers Emerald Publishing Limited
Pages 216
Dimensions 238 × 160 × 19 mm   ·   471 g
Language English  

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