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International Business Marketing in Emerging Country Markets: The Third Wave of Internationalization of Firms Hans Jansson
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International Business Marketing in Emerging Country Markets: The Third Wave of Internationalization of Firms
Hans Jansson
International Business Marketing in Emerging Country Markets will strongly appeal to a broad academic audience, including students, lecturers and researchers with an interest in international marketing and business. Marketing and management consultants will also find much to interest them within this unique book.
264 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 26, 2007 |
| ISBN13 | 9781847202512 |
| Publishers | Edward Elgar Publishing Ltd |
| Pages | 264 |
| Dimensions | 156 × 234 × 23 mm · 514 g |
| Language | English |