How to Win Campaigns: Communications for Change - Chris Rose - Books - Taylor & Francis Ltd - 9781849711937 - September 29, 2010
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Chris Rose
How to Win Campaigns: Communications for Change 2nd edition

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A practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. It provides models of motivation, analysis and communication structure.

400 pages, Photographs, figures, tables, graphs, boxes, index

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 29, 2010
ISBN13 9781849711937
Publishers Taylor & Francis Ltd
Pages 400
Dimensions 170 × 216 × 34 mm   ·   700 g
Language English  

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