Building A Better Business: The Key to Future Marketing, Management and Motivation - Patrick Dixon - Books - Profile Books Ltd - 9781861977533 - March 31, 2005
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Building A Better Business: The Key to Future Marketing, Management and Motivation Main edition


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Shows how you can build a better and more successful business and achieve more satisfaction in the process. This book includes chapters on better ways to win and keep customers, better kinds of products and services, better brands for lasting value, better marketing, better public relations and publicity, and better leadership.


354 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 31, 2005
ISBN13 9781861977533
Publishers Profile Books Ltd
Pages 352
Dimensions 127 × 204 × 24 mm   ·   394 g

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