Effective Brand Leadership: Be Different - Stay Different - Or Perish - Chris Edger - Books - Libri Publishing - 9781909818781 - February 15, 2016
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Chris Edger
Effective Brand Leadership: Be Different - Stay Different - Or Perish

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This book is packed with real-life case studies and insights from the foundersand leaders of some of the most dynamic and established food service brands. With its accessible style, it is essential reading for food service leaders at all levels or studentswho want practical insights into the fundamentals of effective brand leadership.

280 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 15, 2016
ISBN13 9781909818781
Publishers Libri Publishing
Pages 280
Dimensions 242 × 164 × 21 mm   ·   604 g

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