Meaning Matters

Women in finance often have a disconnect between their purpose and their number crunching hyper-analytical jobs. Yet women in finance want more than money and status! They want to deliver results beyond the numbers.

This book covers exactly why prioritising discovering your purpose is the key to exceptional performance, unwavering confidence and continued career progress. In the first book specifically written for this audience, Alena shows you how to figure out where you want to go, the capabilities and principles you need, and how to bring it all to life.

In a male dominated field, discovering your purpose and integrating it into your work is essential to thrive. This practical guidebook for women in finance will help you find your purpose and execute it exactly where you're at.