Marketing Management For Non-Marketing Managers - Heather Fitzpatrick - Books - John Wiley & Sons - 9781937352677 - May 26, 2017
In case cover and title do not match, the title is correct

Heather Fitzpatrick
Marketing Management For Non-Marketing Managers

Get an email once the item is available
Do you have a profile? Log in

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Although marketing-related expenses are a significant portion of most organizations budgets, it is often frustrating for those with budget oversight to get a clear picture of the returns on their marketing investment.

352 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 26, 2017
ISBN13 9781937352677
Publishers John Wiley & Sons
Pages 352
Dimensions 216 × 271 × 18 mm   ·   864 g
Language English  

More by Heather Fitzpatrick

Show all

Mere med samme udgiver

See all of Heather Fitzpatrick ( e.g. Paperback Book )