Targeting the Mature Traveler: Developing Strategies for an Emerging Market - Jacqueline Jeynes - Books - Business Expert Press - 9781952538469 - January 26, 2021
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Targeting the Mature Traveler: Developing Strategies for an Emerging Market

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Provides a profile of the mature travel market based on recent research by review sites such as Silver Travel Advisor, tour operators and agents, and national press. The book identifies recent trends and potential growth areas in destinations/ types of holiday and what criteria holidaymakers use when planning a holiday.


150 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 26, 2021
ISBN13 9781952538469
Publishers Business Expert Press
Pages 150
Dimensions 150 × 220 × 10 mm   ·   208 g
Language English  

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