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Measuring User Engagement - Synthesis Lectures on Information Concepts, Retrieval, and Services Mounia Lalmas
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Measuring User Engagement - Synthesis Lectures on Information Concepts, Retrieval, and Services
Mounia Lalmas
User engagement refers to the quality of the user experience that emphasizes the positive aspects of interacting with an online application and, in particular, the desire to use that application longer and repeatedly.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 14, 2014 |
| ISBN13 | 9783031011610 |
| Publishers | Springer International Publishing AG |
| Pages | 116 |
| Dimensions | 235 × 191 × 12 mm · 280 g |
| Language | English |
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