Emotion-Driven Innovation: A Methodology to Envision Emotion-Focused New Product Ideas - Future of Business and Finance - Teresa Alaniz - Books - Springer International Publishing AG - 9783031498763 - February 16, 2024
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Emotion-Driven Innovation: A Methodology to Envision Emotion-Focused New Product Ideas - Future of Business and Finance 2024 edition


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Generating products with significant emotional features is a complex challenge, as professionals responsible for designing and developing new products should be able to focus the design effort on eliciting specific emotions.


Approx. 230 p.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 16, 2024
ISBN13 9783031498763
Publishers Springer International Publishing AG
Pages 181
Dimensions 165 × 241 × 17 mm   ·   436 g
Language German  

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