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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Second Edition 2025 edition
Philip Kotler
B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Second Edition 2025 edition
Philip Kotler
Media | Books Hardcover Book (Book with hard spine and cover) |
To be released | September 26, 2025 |
ISBN13 | 9783031946646 |
Publishers | Springer International Publishing AG |
Pages | 386 |
Dimensions | 611 g (Weight (estimated)) |
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