Happiness Management and Social Marketing: A wave of sustainability and creativity -  - Books - Peter Lang AG, Internationaler Verlag de - 9783034339742 - March 29, 2021
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Happiness Management and Social Marketing: A wave of sustainability and creativity New edition

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Happiness Management and Social Marketing: A wave of sustainability and creativity New edition

In these moments of health crisis, happiness management and social marketing are not teaching that it is possible to build a more committed, innovative and productive society. To achieve this end, countries and organizations must undertake a wave of human resource policies and actions that stimulate individuals' happiness and creativity.


252 pages, 51 Illustrations, unspecified

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 29, 2021
ISBN13 9783034339742
Publishers Peter Lang AG, Internationaler Verlag de
Pages 252
Dimensions 210 × 147 × 19 mm   ·   338 g
Language French  
Editor Galiano Coronil, Araceli
Editor Marchena Dominguez, Jose
Editor Ravina Ripoll, Rafael
Editor Tobar Pesantez, Luis Bayardo