Confessions of the Pricing Man: How Price Affects Everything - Hermann Simon - Books - Springer - 9783319203997 - October 27, 2015
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Confessions of the Pricing Man: How Price Affects Everything 1st ed. 2015 edition

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The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time.


221 pages, 26 black & white illustrations, 16 colour illustrations, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 27, 2015
ISBN13 9783319203997
Publishers Springer
Pages 221
Dimensions 155 × 235 × 12 mm   ·   402 g
Language English  

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