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A Brain for Business – A Brain for Life: How insights from behavioural and brain science can change business and business practice for the better - The Neuroscience of Business Shane O'Mara 1st ed. 2018 edition
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A Brain for Business – A Brain for Life: How insights from behavioural and brain science can change business and business practice for the better - The Neuroscience of Business
Shane O'Mara
Behaviour change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behaviour individuals and organisations can adapt to the demands of the modern world. The brain matters in business.
163 pages, 1 Illustrations, black and white; XI, 163 p. 1 illus.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | October 20, 2017 |
| ISBN13 | 9783319491530 |
| Publishers | Springer International Publishing AG |
| Pages | 163 |
| Dimensions | 246 × 165 × 17 mm · 444 g |