Engineering Legitimacy: How Institutional Entrepreneurs in E-Commerce Bring Fashion Companies into the Digital Age - Iva Petkova - Books - Springer International Publishing AG - 9783319907062 - June 6, 2018
In case cover and title do not match, the title is correct

Engineering Legitimacy: How Institutional Entrepreneurs in E-Commerce Bring Fashion Companies into the Digital Age 2018 edition

Price
Íkr 8,129
excl. VAT

Ordered from remote warehouse

Expected delivery Aug 27 - Sep 10
Get notified about new Iva Petkova releases
Add to your iMusic wish list

Not rated yet

Through the lens of the fashion industry, Iva Petkova explores not only how institutionalized organizations react and adapt to the rise of start-up outsiders, but also how these outside “disruptors” seek to cultivate legitimacy and win influence.


188 pages, 1 Tables, color; 1 Illustrations, color; 12 Illustrations, black and white; XVII, 188 p.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 6, 2018
ISBN13 9783319907062
Publishers Springer International Publishing AG
Pages 188
Dimensions 154 × 219 × 18 mm   ·   380 g
Language German  

More from the same publisher