The Anonymous Elect: Market Research Through Online Access Panels - Andrei Postoaca - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783540290292 - December 13, 2005
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Andrei Postoaca
The Anonymous Elect: Market Research Through Online Access Panels 2006 edition

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By shifting the two voices involved in the online panel communication, the author approaches market research not only by way of facts, figures and plain statistical evidence but also by way of interpretation of the rhetoric of the online surveying act.

157 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 13, 2005
ISBN13 9783540290292
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 157
Dimensions 155 × 235 × 11 mm   ·   426 g
Language English  

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