The Bodyshop - an Analysis of the Companys Actions Towards Sustainability - Katja Assenmacher - Books - GRIN Verlag - 9783656117117 - February 4, 2012
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Katja Assenmacher
The Bodyshop - an Analysis of the Companys Actions Towards Sustainability

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Seminar paper from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, printed single-sided, grade: -, Anglia Ruskin University, language: English, abstract: The first store of The Body Shop opened on 26th March 1976 in Brighton, England. Today the company has more than 2,500 stores situated in over 60 countries around the world. In order to enter new markets the company mainly uses franchising to open stores in new business environments. (L'Oreal, 2011, p.69)

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 4, 2012
ISBN13 9783656117117
Publishers GRIN Verlag
Pages 34
Dimensions 146 × 2 × 207 mm   ·   62 g
Language German  

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