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Aktuelle Beitrage zur Dienstleistungsforschung - Fokus Dienstleistungsmarketing Stefan Roth 2013 edition
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Aktuelle Beitrage zur Dienstleistungsforschung - Fokus Dienstleistungsmarketing
Stefan Roth
Der vorliegende Sammelband umfasst die Beiträge zum 16. Die Beiträge greifen aktuelle Problemstellungen aus dem Dienstleistungsmarketing auf, die theoretisch-konzeptionell und empirisch-quantitativ beleuchtet werden. Dieser Sammelband liefert damit wichtige Erkenntnisse und Einblicke für Praktiker und Forscher.?
194 pages, black & white illustrations, black & white tables, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 29, 2013 |
| ISBN13 | 9783658002527 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 194 |
| Dimensions | 148 × 210 × 12 mm · 272 g |
| Language | German |
| Editor | Roth, Stefan |
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