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Tourist Destination Images and Local Culture: Using the Example of the United Arab Emirates - BestMasters Verena Schwaighofer 2014 edition
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Tourist Destination Images and Local Culture: Using the Example of the United Arab Emirates - BestMasters
Verena Schwaighofer
Verena Schwaighofer analyses the currently transferred image of the United Arab Emirates as a tourist destination and to what extent the traditional Arabian culture is integrated into the image strategies of image developers in this country.
180 pages, 12 black & white illustrations, 8 black & white tables, biography
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