International Small and Medium-Sized Enterprises: Internationalization Patterns, Mode Changes, Configurations and Success Factors - Handel und Internationales Marketing Retailing and International Marketing - Edith Olejnik - Books - Springer - 9783658048754 - February 4, 2014
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Edith Olejnik
International Small and Medium-Sized Enterprises: Internationalization Patterns, Mode Changes, Configurations and Success Factors - Handel und Internationales Marketing Retailing and International Marketing

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With growing international business, small and medium-sized enterprises (SMEs) have been faced with increased competition, but also with enhanced opportunities.

200 pages, 40 black & white illustrations, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 4, 2014
ISBN13 9783658048754
Publishers Springer
Pages 184
Dimensions 210 × 149 × 19 mm   ·   272 g
Language German  

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