The Crucial Role of Domain Knowledge in Evaluating Early Stage New Product Ideas - Denker - Books - Springer - 9783658197834 - November 10, 2017
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Denker
The Crucial Role of Domain Knowledge in Evaluating Early Stage New Product Ideas 1st ed. 2018 edition

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Florian Denker explores the role of an individual's domain knowledge for the proficient evaluation of early-stage new product ideas in the front-end of innovation.

249 pages, 38 Illustrations, black and white; XXI, 249 p. 38 illus.

Media Books     Book
Released November 10, 2017
ISBN13 9783658197834
Publishers Springer
Pages 249
Dimensions 150 × 220 × 20 mm   ·   356 g
Language German  

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