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Intramarkenimagekonfusion: Eine empirische Untersuchung am Beispiel der Automobilindustrie - Innovatives Markenmanagement Robert Kohtes 1. Aufl. 2018 edition
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Intramarkenimagekonfusion: Eine empirische Untersuchung am Beispiel der Automobilindustrie - Innovatives Markenmanagement
Robert Kohtes
267 pages, Bibliography; 58 Illustrations, black and white
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 24, 2017 |
| ISBN13 | 9783658199272 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 267 |
| Dimensions | 148 × 210 × 15 mm · 454 g |
| Language | German |
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