Impact of Advertisement on Jewel Purchase Decisions - A. Valarmathi - Books - LAP LAMBERT Academic Publishing - 9783659183836 - August 9, 2012
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A. Valarmathi
Impact of Advertisement on Jewel Purchase Decisions

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This is a authoritative textbook designed to meet the requirements of students of Management,commerce, scholars and other professional courses . It is serves both as a learner's text and a practitioner's guide. Salient features 1. Today?s customers consider jewellery shopping as a tedious task rather than a pleasurable shopping experience. 2. Increased the buying power of women and the choice of variety in the products. 3. Impact on the customers, influencing them towards purchase on varieties.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 9, 2012
ISBN13 9783659183836
Publishers LAP LAMBERT Academic Publishing
Pages 352
Dimensions 150 × 20 × 226 mm   ·   542 g
Language German  

See all of A. Valarmathi ( e.g. Paperback Book )