Marketingovye Osnovy Formirovaniya Sbalansirovannogo Tovarnogo Portfelya - Kapinus Larisa - Books - LAP Lambert Academic Publishing - 9783659541063 - May 14, 2014
In case cover and title do not match, the title is correct

Kapinus Larisa
Marketingovye Osnovy Formirovaniya Sbalansirovannogo Tovarnogo Portfelya Russian edition

Price
Íkr 4,759
excl. VAT

Ordered from remote warehouse

Expected delivery Sep 16 - 24
Get notified about new Kapinus Larisa releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

V monografii izlozheny vazhnye marketingovye aspekty analiza, sovershenstvovaniya i formirovaniya optimal'no sbalansirovannogo tovarnogo assortimenta i nomenklatury produktsii predpriyatiy, predusmatrivayushchie razrabotku teoreticheskikh i metodicheskikh osnov issledovaniya i sozdaniya tovarnogo portfelya, vklyuchaya ispol'zovanie tsenovykh faktorov. Predlozhen metodicheskiy podkhod k analizu i interpretatsii rezul'tatov otsenki struktury assortimenta produktsii, poluchennykh na osnove primeneniya naibolee rasprostranennykh metodov issledovaniya produktovogo portfelya. Razrabotany kriterii dlya otsenki stepeni sbalansirovannosti tovarnogo assortimenta po ego strukture. A takzhe rassmotreny voprosy opredeleniya vliyaniya i ucheta tsenovykh faktorov, ispol'zuemykh pri formirovanii sbalansirovannogo i optimal'nogo tovarnogo portfelya promyshlennogo predpriyatiya.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 14, 2014
ISBN13 9783659541063
Publishers LAP Lambert Academic Publishing
Pages 84
Dimensions 150 × 5 × 226 mm   ·   143 g
Language German  

See all of Kapinus Larisa