Nils Bickhoff
The Quintessence of Marketing: What You Really Need to Know to Manage Your Marketing Activities - Quintessence Series Nils Bickhoff Softcover reprint of the original 1st ed. 2014 edition

Name: The Quintessence of Marketing: What You Really Need to Know to Manage Your Marketing Activities - Quintessence Series
Price: 6029 ISK
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Author: Nils Bickhoff

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Hardcover Book (2014) Íkr 6,029

The Quintessence of Marketing: What You Really Need to Know to Manage Your Marketing Activities - Quintessence Series

Nils Bickhoff

Softcover reprint of the original 1st ed. 2014 edition

In this book, the authors develop the Quintessential Marketing Arena by following the logic of the three major steps of the marketing process. They present the fourteen most important marketing instruments and help readers develop their own marketing plans.

150 pages, 46 black & white illustrations, biography

Media	Books Paperback Book (Book with soft cover and glued back)
Released	September 17, 2016
ISBN13	9783662524251
Publishers	Springer-Verlag Berlin and Heidelberg Gm
Pages	144
Dimensions	155 × 235 × 8 mm · 242 g
Language	German