Razvitie Turizma Na Osnove Instrumentov Marketinga Territoriy: Monografiya - Anna Tkachenko - Books - Palmarium Academic Publishing - 9783847395669 - October 31, 2013
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Anna Tkachenko
Razvitie Turizma Na Osnove Instrumentov Marketinga Territoriy: Monografiya Russian edition

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V monografii rassmotreny teoreticheskie i metodologicheskie osnovy issledovaniya marketinga territoriy. Predlozhena metodika razrabotki programmy razvitiya turizma na osnove instrumentov marketinga territoriy. Proanalizirovano sostoyanie i tendentsii razvitiya turizma v Penzenskoy oblasti. Provedena otsenka potentsiala razvitiya turizma v Penzenskoy oblasti. Issledovany predpochteniya potrebiteley turistskikh uslug. Predlozheny puti razvitiya turizma v Penzenskoy oblasti. Razrabotana programma razvitiya turizma v Penzenskoy oblasti na osnove instrumentov marketinga territoriy i otsenena eye ekonomicheskaya effektivnost'.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 31, 2013
ISBN13 9783847395669
Publishers Palmarium Academic Publishing
Pages 200
Dimensions 150 × 12 × 225 mm   ·   316 g
Language German  

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