Consumption and Individualism in Gilles Lipovetsky - Rute Feliciano Macave - Books - Our Knowledge Publishing - 9786203139303 - December 21, 2020
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Consumption and Individualism in Gilles Lipovetsky

Rute Feliciano Macave

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Consumption and Individualism in Gilles Lipovetsky

In this book we try to reflect around consumption and individualism in Lipovetsky. According to Lipovetsky, consumption went through three phases, namely the birth of mass markets, consumer society and the era of hyper-consumption. In the course of this evolution consumption ceased to be elitized and became accessible to all social classes and consumer goods ceased to be primarily family and became individual goods. The consumer is concerned with material well-being and immediate pleasures. Consumption causes personal failures, buying fever, degradation of the ecosphere. In individualism we have two antinomic logics: responsible individualism (concerned with laws, the present and the future) and irresponsible individualism (concerned with immediate pleasures and without appreciation of moral values). For Lipovetsky, consumption and individualism do not annihilate sociability, moral values and affective values. However, there is a need for the individual to reverse the current stage of consumption and individualism through the ethics of responsibility and care.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 21, 2020
ISBN13 9786203139303
Publishers Our Knowledge Publishing
Pages 80
Dimensions 152 × 229 × 5 mm   ·   137 g
Language English  

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