Communication and PR from a Cross-Cultural Standpoint: Practical and Methodological Issues - - Books - Presses Interuniversitaires Europeennes - 9789052018775 - September 4, 2012
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Communication and PR from a Cross-Cultural Standpoint: Practical and Methodological Issues New edition

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How should we approach cultural diversity in the workplace? This book aims to address the apparent limits of many traditional intercultural communication research methods when they are applied to real situations in present hybrid and cosmopolitan global organisations.

150 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 4, 2012
ISBN13 9789052018775
Publishers Presses Interuniversitaires Europeennes
Pages 150
Dimensions 220 × 152 × 13 mm   ·   224 g
Editor Carayol, Valerie
Editor Frame, Alex

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