Sofia Johansson

Reading Tabloids : Tabloid Newspaper and Their Readers Sofia Johansson

Reading Tabloids examines British tabloid newspapers from an audience perspective. Drawing on focus groups and interviews with readers of the popular tabloids the Sun and the Daily Mirror, as well as incorporating a textual analysis of the two papers, it explores how interpretations take place in an everyday inter-play between the newspapers and their readers. The book offers a new perspective on tabloid journalism, of value to those interested in the press, the news media and popular culture in contemporary society.