Nuanced Account Management: Driving Excellence in B2B Sales - Bala Shankar - Books - Springer Verlag, Singapore - 9789811083624 - April 25, 2018
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Bala Shankar
Nuanced Account Management: Driving Excellence in B2B Sales 2018 edition

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This book is a comprehensive practical guide for account managers, sales teams and account leaders operating in the B2B space. With a nuanced version of ‘account management’ that will potentially be a game changer, the book offers a personnel-and-process based agenda that can create a ‘competitive advantage’ on its own.

220 pages, 7 Tables, color; 8 Illustrations, black and white; XVII, 220 p. 8 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 25, 2018
ISBN13 9789811083624
Publishers Springer Verlag, Singapore
Pages 220
Dimensions 234 × 215 × 19 mm   ·   330 g

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