China Branding: Cases from Zhejiang -  - Books - Springer Verlag, Singapore - 9789811393204 - September 26, 2020
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China Branding: Cases from Zhejiang 2019 edition

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This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China.


154 pages, 29 Illustrations, color; 13 Illustrations, black and white; XV, 154 p. 42 illus., 29 illu

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 26, 2020
ISBN13 9789811393204
Publishers Springer Verlag, Singapore
Pages 154
Dimensions 150 × 220 × 10 mm   ·   454 g
Editor Liu, Martin J.
Editor Luo, Jun

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