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Social Media Strategies for Tourism Interactivity
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Social Media Strategies for Tourism Interactivity
Exploring the trends of cooperative competition among traditional micro, small, and medium-sized enterprises, this book advocates for an approach that leverages technological advances and digitalization. It explores how these strategies can lead to more efficient resource utilization, rapid adaptation to changing demands, and a sustainable balance.
320 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 10, 2024 |
| ISBN13 | 9798369309605 |
| Publishers | IGI Global |
| Pages | 345 |
| Dimensions | 150 × 220 × 20 mm · 861 g |
| Editor | Calisto |
| Editor | Costa |
| Editor | Ramos |
| Editor | Severino |
