Small Is the New Big - Seth Godin - Music - HIGHBRIDGE AUDIO - 9781665168151 - July 24, 2006
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Small Is the New Big


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Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next big thing.

Media Music     CD   (Compact Disc)
Number of discs 1
Released July 24, 2006
ISBN13 9781665168151
Label HIGHBRIDGE AUDIO
Dimensions 125 × 140 × 10 mm   ·   200 g   (Weight (estimated))

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