The Golden Age of Data: Media Analytics in Study & Practice - Electronic Media Research Series - - Books - Taylor & Francis Ltd - 9781032176437 - September 30, 2021
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The Golden Age of Data: Media Analytics in Study & Practice - Electronic Media Research Series

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This book summarizes the current state of legacy media analysis and social media analytics. Topics covered include the evolution of media technologies, the teaching of media measurement and analytics, and the use of media analytics to answer meaningful questions, drive content creation, and engage with audiences, and more.

300 pages, 63 Illustrations, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 30, 2021
ISBN13 9781032176437
Publishers Taylor & Francis Ltd
Pages 300
Dimensions 229 × 152 × 20 mm   ·   436 g
Language English  
Editor Grady, Don

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