CIM Coursebook Assessing the Marketing Environment - Diana Luck - Books - Taylor & Francis Ltd - 9781138441170 - June 29, 2017
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CIM Coursebook Assessing the Marketing Environment 2nd edition


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A companion to the CIM professional marketing qualifications that includes study materials to be endorsed by The Chartered Institute of Marketing (CIM). It includes chapters that feature case studies, study tips and activities to test your learning and understanding as you go along.


226 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 29, 2017
ISBN13 9781138441170
Publishers Taylor & Francis Ltd
Pages 226
Dimensions 150 × 220 × 20 mm   ·   580 g
Language English  

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