Discursive Constructions of Corporate Identities by Chinese Banks on Sina Weibo: An Integrated Sociolinguistics Approach - Wei Feng - Books - Springer Verlag, Singapore - 9789811044687 - June 21, 2017
In case cover and title do not match, the title is correct

Wei Feng
Discursive Constructions of Corporate Identities by Chinese Banks on Sina Weibo: An Integrated Sociolinguistics Approach 1st ed. 2017 edition

Get an email once the item is available
Do you have a profile? Log in
Get notified about new Wei Feng releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

This book addresses the discursive construction of corporate identities in social media on the part of Chinese corporations, particularly highlighting how followers of corporate social media co-create corporate identities during firm-follower interactions.

152 pages, 9 Tables, color; 4 Illustrations, color; XVI, 152 p. 4 illus. in color.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 21, 2017
ISBN13 9789811044687
Publishers Springer Verlag, Singapore
Pages 152
Dimensions 150 × 220 × 20 mm   ·   417 g

More from the same publisher

See all of Wei Feng ( e.g. Hardcover Book and Paperback Book )